Example flow
Two illustrative scenes, what the AI would receive, what it would do next. Not pulled from live data.
Illustrative
Example flow
Input
Customer order #4421 · 4th purchase · £180 basket
Action taken
Input
Daily refresh · 47 customers crossed 90-day no-purchase threshold
Action taken
How it works
We map your customer data: order history, browse behaviour, channel preferences, lifecycle stage. Quality assessed before modelling.
High-LTV, lapsed, at-risk, replenishment-due, first-purchase, browse-only, VIP. Each segment defined by behaviour, not demographics.
Segments pushed back into your email platform, advertising audiences, and CRM. Live, refreshed daily, ready to action.
Monthly attribution review: which segments responded to which campaigns, which to drop, which to deepen.
Where it shows up
Four real scenarios drawn from how clients use AI Customer Segmentation day to day, plus the full list of what's in the box to make them work.
Replenishment reminders, VIP targeting, lapsed reactivation, cross-sell on next purchase.
Repeat-guest reactivation, segment-specific offers, room-type preferences mapped to comms.
Gyms, clubs, learning platforms. Engagement scoring + churn prevention.
SaaS, marketplaces. PQL scoring + expansion-ready segmenting.
What's in the box
Plugs into
Pricing
/month
Indicative pricing, your actual quote depends on volume, integrations, and business size. Book a call and we'll put together the right package for you. No multi-year lock-in. Cancel any time.
FAQ
ESP segmentation is rule-based and shallow. This is ML-driven, multi-signal, and produces segments those tools can use but couldn't derive themselves.
The data audit is part of the setup. We clean what we need to. You don't need a perfect CDP, just access to order history and email engagement.
Useful from 2,000+ customers; meaningful from 10,000+. Below that, you don't have enough signal for the ML to pay off.
Yes. Segments live in your ESP and ad platforms. If you leave us tomorrow, they stay there.
Setup + first activation in under seven working days. Full optimisation cycle takes about a month.
Run the free analyser first, five minutes, no signup. Or jump straight to a strategy call if you already know what you need.
Your experience helps other businesses make the right decision.
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